13 simple ideas to help Marketers to engage with CSR in order to achieve their marketing and business goals
1. Be inspired - Watch Al Gore’s film “An Inconvenient Truth”
2. Do some research. Speak to the person responsible for CSR in your company, or the Chief Executive and identify your most significant environmental or social impacts and what you’re already doing about them. You might be surprised how much unrecorded work is already taking place.
3. Take ownership over CSR. If no-one owns environmental, social or ethical issues in your company, this is your chance to own CSR. (more…)
RSS Post Feed
Linked in