Digital Corporate Social Responsibility

AI Digital www.ai-digital.com won the prestigious BITC Small Company of the Year / Business Impact on Society Award last year for the best CSR strategy in the UK amongst SMEs. We have since developed a comprehensive multi-channel CSR communications package called “Digital CSR” which might be an interesting proposition for ethical businesses, CSR consultancies, charities and not for profit organisations including:

1. Cause related marketing using our unique Learn and Donate™ e-fundraising package where you can raise funds for your chosen cause online
2. Digital campaign management and production – a fully managed service applying AI Digital skills and CSR insight for the production of high impact digital campaigns on social, environmental and ethical issues for charities and CSR brands
3. CSR Reputation management - Use Search Engine Optimisation (also known as SEO) to ensure that it’s your website, blog or message which is found on Google for terms and issues which are important for your organisation.
4. Customer education – use websites, blogs, podcasts, social networks and e-learning to engage and educate your customers about your CSR issues
5. CSR Reporting and Communications using websites and social networks, blogs, video and podcasts, webcasting platforms
6. Employee and stakeholder training and engagement – share your objectives with stakeholders, engage your workforce and initiate behavioural change with award winning, bespoke e-learning on CSR issues including climate change training, carbon emissions, diversity and equality training, environmental training, health and safety training, sustainability training, waste management training
7. E-learning for CSR topics (like Environmental and sustainability communications) to educate and motivate your staff by Academy Internet www.academyinternet.com , AI Digital’s e-learning experts (see training)
8. Green Supply chain management - “green” your supply chain for internet, e-learning, marketing and media services by choosing AI Digital, national winner of the Business in the Community Small Company of the Year in 2007.
9. Stakeholder communications and reputation management using a blend of blog monitoring, search engine optimisation, podcasts, webcasting and email communications
10. Web and social media site design, build and promotion – Engage and communicate online with  search engine optimised websites,  online communities and social networks
11. Search Engine Marketing by award winning Search Marketing Agency and AI Digital group company Site Visibility www.sitevisibility.co.uk
12. Viral marketing campaigns on CSR issues including the creative input, digital production, seeding and reporting
13. Online charity auctions - where inventory is donated by your supporters, the auction process is managed for you and you receive the proceeds. Both the supporters and Charity benefit from recognition throughout the process which involves minimal administration or management.

Bookmark this post here

Hide Sites